

OPENING PEOPLE'S HEARTS
Rob Patmore is an international TV fundraising specialist and video storyteller for non-profits, trading as Crossbow Film. Crossbow’s mission is to use film to open people's hearts to good causes that connect to their values and interests, and then engage them in supporting long-term projects.
Rob works as a film director and producer in the field and spends a large amount of time in editing studios crafting video material and writing scripts to emotionally engage viewers. As a DRTV (Direct Response TV) specialist he also runs TV fundraising campaigns for clients, buying airtime, setting up digital response through search and QR codes, and poring over results spreadsheets to optimise response and ROI.
Since setting up Crossbow in 2008 Rob has filmed for NGO’s in: Angola, Bangladesh, Bolivia, Brazil, Colombia, France, Ethiopia, India, Indonesia, Ireland, Madagascar, Mauritania, Myanmar, Netherlands, Rwanda, Sierra Leone, Thailand, Timor-Leste, Turkey and Zimbabwe.
He currently works with IFAW in 4 countries, MSF in 2 countries, and together with Irish fundraising agency Persuasion Republic with Focus Ireland, Irish Red Cross, children's hospital LauraLynn and Society of St Vincent de Paul.
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